Introduction to Brilliant Pictures and Largo.ai Partnership
The sales outfit Brilliant Pictures, based in London and Rome, has formed a strategic partnership with Largo.ai, a company specializing in AI solutions, with the support of Sylvester Stallone. This partnership aims to create the first fully equipped film sales, production, and finance company.
Utilizing AI Technology
Brilliant Pictures will utilize Largo.ai’s technology to make informed decisions throughout the life cycle of a film, including creative, casting, planning, and budgeting decisions. The technology will also be used to forecast cash benefits based on audience trends, and this data will be shared with buyers.
Current Projects
One of the current projects on Brilliant Pictures’ slate is the pre-production title "Crane," which is being presented to buyers in Cannes using AI-generated materials. The thriller follows the story of a young crane operator who becomes stranded after an earthquake in LA.
The Role of AI in Film Production
According to Sean O’Kelly, Chairman of Brilliant Pictures, the goal of using AI is not to replace actors or film recordings, but to streamline labor-intensive processes. AI will be used to support sales, production, and finance, without affecting the creativity of actors and stories.
The Future of Film Production
O’Kelly believes that AI will not replace jobs, but rather improve the way things are done, making the process smarter and faster. The partnership between Brilliant Pictures and Largo.ai is a five-year collaboration, with Brilliant Pictures gaining access to Largo.ai’s latest advancements.
Upcoming Events
Largo.ai is organizing a Ki-Pitching event at this year’s Cannes, taking place on May 15. This event will showcase the potential of AI in the film industry and provide a platform for industry professionals to come together and share ideas.
Conclusion
The partnership between Brilliant Pictures and Largo.ai marks an exciting development in the film industry, with the potential to revolutionize the way films are produced, sold, and financed. With the support of industry professionals like Sylvester Stallone, this collaboration is set to make a significant impact in the years to come.
