Decline of Plus-Size Representation in Men’s Fashion
The men’s fashion industry has taken a step back in terms of size representation. Two and a half years ago, a report was published highlighting the lack of plus-size models in Milan and Paris shows. At that time, eight out of 69 shows featured at least one plus-size model, while 22 shows featured medium-sized models.
Current State of Size Representation
This season, the numbers have decreased significantly. Only four shows featured at least one plus-size model, and only nine brands showcased medium-sized models. This decline is not limited to plus-size representation, as medium-sized looks have also decreased from 4.8 to 1.2 percent.
Trends in the Fashion Industry
The decline in size representation is part of a larger trend in the fashion industry, which has seen a backtrack in diversity, equity, and inclusion (DEI) initiatives. Conservative values and thinner beauty ideals have become more prominent, contributing to the decline in plus-size and medium-sized representation on the runways. The rise of GLP-1 medication, such as ozempic, has also made thinner beauty ideals more accessible.
Evaluation of Men’s Fashion Shows
An evaluation of 65 spring/summer 2026 men’s fashion shows and presentations found that only 0.3 percent of looks were shown on plus-size models, a number that has remained unchanged from the previous season. Medium-sized looks have decreased, while straight-size looks have increased from 94.9 to 98.5 percent.
Lack of Size Representation in Milan
In Milan, there was a complete lack of size representation. Usually, designers like Luca Magliano feature a wider range of body types, but this season, the brand presented a film instead of a show. Last season, 92.4 percent of appearances in Milan were medium-sized, with 0.1 percent plus-size and 7.4 percent straight-size.
Conclusion
The decline in size representation in men’s fashion is a concerning trend. The industry’s failure to embed real changes and its reliance on tokenistic representations have contributed to this decline. As the fashion industry continues to evolve, it is essential to prioritize diversity, equity, and inclusion, including size representation, to create a more inclusive and representative environment.
