Introduction to Fashion and Film Collaboration
Fashion brands are increasingly waking up to the film world and are committed from production to costume design and financing. The advantage for the brands is the permanent, increased impression that a favorite film leaves, with the ability to recruit new fans thanks to the collaboration.
Experience of Anderson in Film Industry
It is not Anderson’s first excursion into the film industry. Last year he instructed a commercial to celebrate the 100th anniversary of the Montblanc master stone, as requested by the brand’s executives. Anderson went one step further and designed a pen from his own will. Previously, he had staged an advertisement in the style of a short film for Prada. In a recent project, Anderson also typed Cartier to create a tailor-made rosary for Mia Threapletons Liesl.
Oliver Peoples’ Background in Film
Oliver Peoples is also no stranger to film. Over the years, the brand has remained near its Hollywood roots. Since 2008 Oliver Peoples has been producing a number of short campaign films or "brand marketing films", as they call them. The first was a film for the 20-year anniversary collection of the brand in cooperation with the Hollywood producer Robert Evans. Recently Oliver Peoples typed the director Eva Vik to lead his leadership in a short film.
Recent Collaboration
Oliver Peoples recently collaborated with a director to produce a short film. The brand has a history of producing short campaign films, and this recent collaboration is another example of their work in the film industry. The film is a testament to the brand’s commitment to storytelling and their ability to create engaging content.
Limited Edition Product
Only 10 pairs of glasses can be bought, making this a highly exclusive and limited edition product. The collaboration between Oliver Peoples and the film industry has resulted in a unique and desirable product that is sure to appeal to fans of the brand and the film.